The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Published 24 years ago
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Impact Data - 'My Health: My Asset and My Right' - The Self Employed Women’s Association

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Date
Knowledge Shifts
An increase in health awareness among women and their families including alcohol and "gutkha" (a tobacco product), and several men and women have successfully completed detoxification programmes.
Practices
In 1998 SEWA's services resulted in no maternal deaths reported, no measles deaths in children, 92% of women in districts reported satisfaction with SEWA's health services, 65% reported savings due to the low cost drug distribution system.
Access
the SEWA Bank has 125,000 depositors and a working capital of over Rs 300 million (over US$7 million). SEWA has promoted more than 1500 small self-help groups, co-operatives and district level associations of women in India and abroad. SEWA's team of 200 mid-wives and health workers serve as health educators-cum-barefoot-doctors for 75,000 women workers.
Source
SEWA's report to the WHO Conference, 2000.